I Love Psychology And Marketing, So I’m Making This For You
I love psychology, how the mind works and what lies behind our behavior.
Marketing is psychology, everything is psychology actually – the workings of the mind made physical through human behaviour.
I use marketing to tell people about what I write and draw.
If you work for yourself you use marketing too, even if you don’t want to call it that.
Even if you don’t work for yourself, you use marketing every single day to convince other people to give you what you want.
Examine your family environment, your work and your social circles, you’ll see it’s true.
You might stick to your guns sometimes, you might ease back and give in other times. But all of your behavior is rooted in what goes on in your mind.
So I decided that in order to satisfy my need to explore this area. I will build out more content on marketing and psychology (and business) on a regular basis.
If you work for yourself freelance like me, or you run a larger organisation, then you’re really gonna dig this stuff.
Do me a favour will ya, I don’t want to send you stuff you don’t want so can you let me know what interests you most? Nice one!
Marketing Is Not Manipulation (Unless You Make It So)
Some organisations take the principles I’ll show you and use them to manipulate people. Big corps do this all the time and most of us don’t even realise it.
But let’s be clear – that’s not what I’m asking you to do!
The content I’ll be writing for you will merely show you things you should be aware of. It will show you how to position yourself to get the most bang for your buck.
Here’s something else I want to be clear on…
This content I’m writing is for solo creative people like you – it’s not for big corporates.
You might be working your art alone, or you might have a couple of people working for you. You might even be simply thinking about doing your own thing.
Well, the info I’m writing will help you either get off to a good start or simply do better more effective business.
Many creative people have a bit of a hang up about business and money. But like I said yesterday, business and creativity are one and the same.
Honestly if you think creativity and business are diametrically opposed, you need to snap out of it or you’ll be scraping for pennies forever.
What You’ll See More Of
Every day I write either here or on Medium
I’ll still be writing about creativity, that’s a core element of what drives me.
But like I said, I’ll also be writing about marketing – how to get your stuff under the noses of people who matter.
The overwhelming purpose of all this will be to help you grow your audience and build your online presence.
Every week I’ll share tutorials and practical content that will show you step by step how to get your shit done online.
Here are some of the subjects you’ll find to help you in this;
☆ How to write copy that converts visitors into leads
☆ I’ll show you what landing pages are and how to build them quickly
☆ You’ll see how to use email to build relationships with existing clients
☆ I’ll show you how to choose your audience and giving them what they want
☆ I’ll show to create digital sales funnels that work while your sleep
☆ I will teach you how to create digital content that promotes your work
☆ You’ll find out how to create content that search engines love
☆ Social media is in there too and you’ll see how to get your accounts on autopilot
Want on board? Great stuff. I don’t want to send you stuff you don’t want so can you let me know what interests you most? Cheers!
What You Missed This Week
My focus on the Storymaker publication continued on Medium this week with most of my writing taking place there.
But I plan to pear back from that a bit now, given what I’ve outlined above.
I’ll still be posting on Medium every day but it will be a secondary platform for my work.
I believe that if we are building an online presence for our work then we’ve got to create our own platform independant of others.
Medium is great, I really like writing there, but larrygmaguire.com has to be central. Besides, WordPress is far more customisable when it comes to representing your brand.
Tuesday – Why Keep Showing Up?
Wednesday – Technology Is Changing Everything
Thursday – How To Lose 14 Pounds In A Week
Friday – On Building A Marketing Plan
Saturday – Creativity And Business: Can They Coexist?
Sunday – You’re Reading it.
That’s all I have for you today, see here tomorrow!
Happy Sunday, Larry.