In this article for Landerapp, I broke down the reason and process for creating a dedicated landing page for new subscription signups. The article was a how-to type and helps small business owners managing their own website to build out essential pages. Extract Email List Building is the cornerstone of building an online business, yet […]
Marketing
Neuromarketing Hacks Article
In this neuromarketing article written for CoSchedule, I researched the psychological factors said to influence buyers’ decision making processes and working with editors and design, produced an extensive piece for their blog. Extract Can we really hack into the minds of our buyers and influence their decisions? Some say we can, and they’ve got the evidence to prove […]
Google Analytics Errors Article
In this article written for Neil Patel, I examined the most prominent Google Analytics errors users encounter when employed on their website. This was an extensive piece taking several days to research and compile. It was first published on KISSmetrics website, then subsequently moved to Neil Patel’s primary site. Extract: Rolling out and implementing Google […]