Most of us business owners shudder at the thought of giving away what we know for free, at least if you’re old school and Irish that is! It kind of goes against the grain just a tad, but I’m going to show you how to sell services successfully by doing just that.
Today in episode 019 I tried very hard to talk to James Garza about how to make money investing business profits and avoid paying tax but he kept talking about Donald Trump! James has a bit of a soft spot for Donal but I eventually got him round to talk about money.
Solo business owners have a tough often lonely station. We’re left alone with our ideas, doubts, fears, ambitions, positive and negative thinking most of the time. If you’re fortunate enough to have a partner to bounce things off then that’s a distinct advantage, however most don’t. So what to do?
Appearing in Google Local Business Listings for your services is the subject matter for this week’s Episode of the podcast. Local SEO is a big deal and your small business can get ahead of major brands if you can give it some time and attention.
How do you calculate your hourly rate? Just winging it maybe? Most small business owners do wing it, but you don’t have to. This week in Episode 017 you can learn how to calculate the hourly rate you actually need to be charging to deliver your services. By compiling all your business costs into a […]
Excellence is something not every service provider practices, and that’s because most of us believe that it costs us more. It doesn’t, not necessarily anyway. What it does do however is provide tons of extra value for the right client. When you practice excellence you’ll turn many off in the beginning. Some clients will try […]
This week in Episode 015 of The Prosperous Tradesman Podcast I revisit the reality that Most Tradesmen Will Never Become Wealthy. What it ultimately boils down to is mindset, a frame of mind that most, not only tradesmen but service business owners in general, seem to posses. It’s not a defeatist attitude I am promoting, […]
This week in Episode 016 of The Prosperous Tradesman Podcast I continue my chats with Sales Trainer Paul Lanigan. In the second of two discussions we get talking about how vital storytelling in marketing is for businesses who wish to connect with their audience, their customers.
Everyone on the planet is becoming dataswamped. At least that’s how I’m seeing it. Information overload is prevalent right now, and for those of us who allow the noise of everyone’s opinion drown out our own internal guidance, success will remain just a nice idea.
This week in Episode 014 of The Prosperous Tradesman Podcast, I meet up with Sales & Marketing consultant and all round nice bloke Jonathan Bell to talk about How To Retain Your Best Customers. We all see it, every year it’s the same, we seem to experience this rollercoaster effect in business where we are busy […]